10 Of The Most Expensive Logo Designs Of All Time

A good logo is an integral part of a successful business. A logical and eye-catching logo not only makes a great impression- when crafted professionally it also send the right message to the buyer personas. A Business and Organization has a better chance to succeed in the global market when there is a better logo associated with the Business Firm. Therefore if you want your brand to stand apart from the competition, then consider designing a professional logo with the help of Logo Design company in Dubai.

How to Design a Successful Logo? How to Build a Famous Brand for your Business?

Most of the well-known logos in the world were purposely designed to indicate something and contains some secrets which you might know. As a result of which, the logos cost more than a million dollars in the business market. In fact, it seems in some cases, every line, curve, and color has meaning behind it.

We see famous brands and their logos everywhere but never consider what their logos exactly mean. curious to know the secret? Check out the top 10 most expensive logo designs of all the time with a hidden meaning you ‘ve never noticed.

1. Symantec

Cost: $1,280,000,000

The actual amount is not all that shocking once you have all the facts straight. One of the purchases made by the Symantec is the acquisition of VeriSign. The famous check mark has skillfully incorporated into the Symantec logo and thus became the highest and costliest logo in the business industry.

2. British Petroleum

Cost: $211,000,000

The London-based oil and gas company known as British Petroleum is one of the largest companies and they probably won’t ever revert to their original brand identity. The “Helios” logo represent and symbolize BP’s strategy of green growth which cost a million. The green and yellow sunflower in the logo depicts a constant flow of energy.

3. Accenture

Cost: $100,000,000

The current Accenture logo unveiled in November 2000, portrays the company name in lowercase letters. A greater than symbol ‘>’ is placed above the letter ‘t’ to symbolize the expression to move forward into the future. The lowercase ‘a’ depicts that the company is approachable and accessible.

4. Posten

Cost: $55,000,000

Posten Norge is the name of Norwegian Postal Service. In 2008, the company launched a massive rebranding campaign that cost 300 million in Norwegian krone and includes some new marketing strategies.

5. BBC

Cost: $1,800,000

BBC is a flagship television channel of the British Broadcasting Corporation in the United Kingdom, Isle of Man and the Channel Islands. The BBC channel was launched on 1936 as Television Service and became the world’s first regular television service. The channel was liked by millions due to its high picture clarity as compared to other channels and better image resolution.

6. Pepsi

Cost: $1 million

The old Pepsi logo was stylized from the Yin and Yang. The concept of Yin and Yang is used to describe how polar or seemingly connected forces are interdependent in the natural world. Like magnetic fields of North and South poles. The color ‘Red’ is depicting hard, solid, focused and is associated with fire. The blue part, on the other hand, is Yin and is characterized as soft, slow, cold and is associated with water. Due to all these scientific secrets behind the logo, it became one of the most expensive logos in the world business.

7. London 2012 Olympics Logo

Cost: $625, 000

The logo of the London 2012 Olympics was designed in the year 2007 by a London based brand consultancy. After the design, the company was criticized widely all over the globe due to its unprofessional design. Still, the logo cost $625,000 in spite of such hatred and controversy and became one of the costliest logo design in the world.

8. City Of Melbourne

Cost: $625,000

There is a universal competition for people physical and mental time and attention. The logo of the City of Melbourne reflects the passion who live, work, study, visit and do business here.

9. Coca-Cola

Cost: $ 455,000

In the space between the letters ‘O’ and ‘L’, you can see a Danish flag. It’s a pure coincidence. Nevertheless, Coca-Cola has used this as part of its marketing campaigns in the Scandinavian Country.

10. Belfast

Cost: $280,000

Belfast is Northern Ireland’s capital city which has rebranded with a new logo designed as heart-shaped B. The symbol of love was chosen for the design in order to convey a message of love. The message that the logo beholds: “be welcome”, “be a part of it and “ be vibrant”. Its aim is to promote the city as an exciting, vibrant and welcoming place to attract more visitors and potential investors.

Wrapping it up

Companies have always identified themselves with logos that help to relay a message about what they do or who they are. This has been the case for a long time now. However, like everything else, things are not always what they seem to be.  If you are planning to design a logo for your Company’s promotion, get in touch with Logo Design Services Dubai. It is a reliable name in this field. You can get some classy designs with a personal touch with this company. This organization is authentic and provides a number of facilities.

To promote your business with other competing brands, choose Logo Design Services in Dubai and expedite your company’s growth and success on a whole new level.Even you can check some amazing Web Design Project tips to make you development service better.

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